Make Things That Matter
Make Things That Matter
Martina Hodges-Schell: Understanding your operating model

Martina Hodges-Schell: Understanding your operating model

How to think about evolving your company

Martina Hodges-Schell is a transformation coach and consultant that helps organizations adopt a Silicon Valley approach to innovation. She spent 25 years leading design and innovation in tech companies, and now she loves providing a fresh, outside perspective to help teams develop and mature their product practice.

In this conversation, we…

  • define transformation and what it means for your company operating model

  • explore how a company operating model might be shifted by adapting AI technology

  • Discuss how embodied leadership practices like equine coaching can give leaders the most honest feedback


Listen now on Apple, Spotify, Overcast, or Youtube.

Topics discussed

(05:31) A horse's feedback reflects your behavior and communication

(06:51) Feedback on your actions and decision making

(10:48) Leaders MUST be involved in change process

(13:57) Control is equated with power, active involvement important

(18:58) Change is difficult, people resist it

(19:45) Balancing ideas within organizations, encouraging participation

(25:37) Four lenses for an operating model

(29:18) How AI transforms operating model: structure and collaboration challenges

(31:36) Organizational structure should promote collaboration and communication

(37:17) Optimistic about innovation, promoting change and collaboration

(39:55) Focus on broad possibilities, capabilities, and brand

(43:16) Closing the loop from teams to leadership

(50:20) Guiding questions in life

(52:49) Book recommendations

Links & resources mentioned

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Make Things That Matter
Make Things That Matter
What if our products and companies gave more life to everything they touched? Making this a reality is our quest, through impactful product leadership, strategy, decision making, and culture.